# About Restart

> Restart is the AI company builder, made in San Francisco. What it does, who builds on it, how it is put together, and what it costs.

Restart is the AI company builder — describe an idea and Restart builds it into a real company.

## What Restart does

You describe the idea in plain language. Restart sharpens it, then builds a working web product in front of you — pages, copy, design, with a live preview while it builds — and publishes it to a real URL when you say so. From there you iterate the way you started: say what should change, and watch it land.

## Who builds on it

Founders, mostly, across [six categories](https://restart.new/companies) — SaaS, consumer apps, marketplaces, e-commerce, service businesses, and local businesses. Most are starting their first company and are not engineers. Enterprise plans exist for [venture studios, accelerators, and innovation teams](https://restart.new/enterprise) that want to run a cohort on it.

## How it is put together

This site, restart.new, is where you read about Restart; the product itself runs at [app.restart.new](https://app.restart.new/). Typing an idea at [restart.new/new](https://restart.new/new) lands straight in company creation. The [docs](https://docs.restart.new) cover building, publishing, and running a company; [status.restart.new](https://status.restart.new/) shows live availability; how builds are isolated and who controls publishing is on the [security page](https://restart.new/security).

## What it costs

There is a free plan with daily build credits, so the first company costs nothing to start. Paid plans and current pricing are shown in the app. Enterprise is arranged through a [conversation](https://restart.new/contact).

## The company

Restart was founded in 2026 and is based in San Francisco, California — one company, one product, on the restart.new and skarmy.ai domains. Reach us at [simon@restart.new](mailto:simon@restart.new); the [Terms of Service](https://restart.new/terms), [Privacy Policy](https://restart.new/privacy), and [Refund Policy](https://restart.new/refund) say the rest.

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Canonical page: https://restart.new/about · [Restart](https://restart.new/) — the AI company builder