Company
About
Restart is the AI company builder — describe an idea and Restart builds it into a real company.
What Restart does
You describe the idea in plain language. Restart sharpens it, then builds a working web product in front of you — pages, copy, design, with a live preview while it builds — and publishes it to a real URL when you say so. From there you iterate the way you started: say what should change, and watch it land.
Who builds on it
Founders, mostly, across six categories — SaaS, consumer apps, marketplaces, e-commerce, service businesses, and local businesses. Most are starting their first company and are not engineers. Enterprise plans exist for venture studios, accelerators, and innovation teams that want to run a cohort on it.
How it is put together
This site, restart.new, is where you read about Restart; the product itself runs at app.restart.new. Typing an idea at restart.new/new lands straight in company creation. The docs cover building, publishing, and running a company; status.restart.new shows live availability; how builds are isolated and who controls publishing is on the security page.
What it costs
There is a free plan with daily build credits, so the first company costs nothing to start. Paid plans and current pricing are shown in the app. Enterprise is arranged through a conversation.
The company
Restart was founded in 2026 and is based in San Francisco, California — one company, one product, on the restart.new and skarmy.ai domains. Reach us at simon@restart.new; the Terms of Service, Privacy Policy, and Refund Policy say the rest.